creators
- ALL
- COS DESIGN
- COSPLAY
- EXHIBITION
- PHOTOGRAPHY
- PERFORMANCE
- BEAUTY
- SPORTS
- LIVE
- LIVE PAINT
- DANCE
- EVENT
- ART
- DESIGN
- MUSIC
LOCATION
YASUHIRO SHIGA
YASUHIRO SHIGA
PROFILE
Born in 1986. After graduating from Tohoku University of Art & Design, where he majored in product design, he joined a local Sendai advertising agency. He worked in both sales and design, with a focus on advertising and SP.
In 2013, at the age of 26, he moved to Shanghai to work as a food and beverage consultant for his family's business, which is headed by his brother.
He has been involved in the development and operation of his own restaurant brand in Shanghai, as well as supporting the opening of Japanese restaurants and the development of franchises, from the fields of branding and design.
Since 2016, he has concurrently worked as a designer for DAMUS as well as for a food and beverage consulting company.
His main focus is on graphic design, including VI and packaging for products and stores of Japanese and Chinese companies. Since China requires one-stop delivery, he is also involved in comprehensive brand direction, including interior, web, and video.
1986年生まれ。東北芸術工科大学でプロダクトデザインを専攻し、卒業後、地元仙台の広告代理店に入社。広告、SPを軸に営業とデザインを掛けもちする。
2013年、26歳の時に兄が代表を勤める家業の飲食コンサルタント業をきっかけに上海に拠点を移す。
上海で自社飲食ブランドの開発・運営や、日本食の開業支援、FC展開支援などにブランディング、デザインの分野から携わる。
2016年以降、飲食コンサルタント会社の他、DAMUSのデザイナーも兼務。
日系、中国系企業の商品や店舗のVIやパッケージなど、グラフィックデザインを軸とし、中国ではワンストップで納品を求められるため、インテリア、WEB、映像など総合的なブランドディレクションにも携わる。
